In today’s article, Best Sales Funnel Examples, I will discuss and show you the best sales funnel examples to improve your traffic and conversion.
Traffic generation is really the heart of your sales funnel. I will also discuss how you can improve the quality of your traffic as well as the best practices on what to do with that traffic.
Watch the video version of this article below:
The best sales funnel is not dependent on the software used, whether it is ClickFunnels, InstaPage, or LeadPages, you are going to get good results as long as you do some A/B testing and tracking.
To make your sales funnel successful, you need to focus more on traffic. These are the important elements that you should be looking into to successfully gather good traffic:
How to get good traffic to your sales page
Look at the traffic sources
When it comes to running Google Ads, you should always think of the type of traffic that you need. Always consider the Google search source for your main source of traffic since most searches are intent-based searches. You may also focus on Google Shopping traffic if you want conversion.
For branding, you can opt for display ads, YouTube ads, or Gmail ads.
Determining the type of traffic source you want to bring in to your website will help you achieve your end goal.
Do some testing
The first thing we always do in our agency is to test different audiences to check which set of audience works well for us.Another thing we test in our campaigns is our headlines. We provide different headlines and we run A/B testing to see which headline is the winner.
We also conduct A/B testing in our ads and page to check which elements we need to tweak, edit, or totally change. The whole concept is to find the winning set of audience, headline, ad, and page to get more traffic, more conversion, and become more profitable.
Scoring is the key
The next step to a successful sales funnel is identifying and scoring the traffic that gets on the site. Start tagging people’s behaviors on the site which includes people who scroll the page, the time spent on the site, the videos watched, and the number of pages visited.
Conclusion
The key to a successful funnel is to focus on traffic and the quality of traffic you are bringing in on your website. Try to identify your traffic sources first, do a lot of testing from your audiences, to your headlines, to your ads, and your pages. Then track your traffic and score your performance so you can make the necessary changes to convert your traffic into leads.