Google ads conversion tracking is one crucial to any the success of a good advertising campaign. In this video I’ll be showing you how to optimize Google ads for conversions
Your conversion goal is the heart of your campaign. It’s like the dashboard of an airplane. Can you image a pilot flying in the dark without the navigation instrument panel? It’s called visual distortion and without instruments they sometimes cannot correctly interpret aircraft attitude, altitude or airspeed in relation to the earth.
Google ads has so many gauges and levers that its very easy to have distorted data and you cannot bring a campaign back in line without good, clean data.
That’s why I’m always saying that setting up good quality conversion actions is what will keep you safe and your campaign healthy and profitable in the long run
There are several tracking conversions Website, App, Phone Calls and Import.
In today’s video we’ll concentrate on phone calls.