Today’s article, How To Tag YouTube Videos Better, I am going to talk about YouTube and tags. Tags are so important for your YouTube videos. You need to understand how to use them and how to to use the right tools to create them. This article is all about how to tag YouTube videos better.
Watch the video version of this article below:
Why do we use tags on our YouTube? We use video tags to help easily identify what our videos are about. Tags help amplify your reach as it provides YouTube and Google enough information about that video. This in turn helps get the appropriate traffic and better results.
If you are familiar with the YouTube system, it provides advanced machine learning that can pick up a lot of the bot search functions. But still, your video tagging is important so you want to make sure that you set up your tags properly and you keep it appropriate to your content.
By doing this, it helps you with your suggested videos and it helps with your ranking. Here are several tips to remember when it comes to YouTube tagging:
Helpful tips in creating your YouTube tags
The first tag should match the target keyword
This has been tested a lot of times. Always place your main keyword as the first tag. We have experimented on this and we are 100% sure when we say that it is very important to always put your main or target keyword as the first tag.
We always see a drop in search results whenever we put the keyword in the number 2, 3, or anywhere below the number one slot. YouTube’s algorithm really favors a video where tag number one is the keyword.
Your keyword may be a little bit longer but still, get place this as the first tag. You can just use shorter tags and variations of your keyword for your remaining tags.
Use two to three keywords in your tags
You don’t really want to use tags that are already considered a sentence. So when it comes to keywords, try to pick 2 up to 3 keywords only so you won’t have any problem with video tags.
Always keep your keywords and video tags short, but on the other hand, don’t use short-tail keywords too like single words. You can be so broad and it can mean a lot of different things. Do not choose generic types of keywords. Instead, be specific.
Your videos and your YouTube activities like engagement and views are always tracked by YouTube and these data are used on how you rank on search results.
So if you’ve got broad keywords that can mean something completely different and people are going to bounce right away. People won’t be watching your videos. All these activities will send signals to Google that your information is no good and you’re going to see your videos down the search results.
Thus, it is important to add the right and specific tags along with your video description. This information will help target the right audience.
Avoid excessive tagging
Keep your tags relevant to your video content. Thus, avoid placing too many tags and video tags that are irrelevant. Stuffing your tags section with irrelevant keywords will just draw in the wrong audience. This will, in turn, just make your rankings lower on the search results.
Use the right keyword research tool
You can use TubeBuddy to find their keywords and tart matching some related keywords too. TubeBuddy is one of my favorite tools. Let me show you how I use it for tags here.
Tubebuddy can suggest you a lot of different tags. You may get overwhelmed with these suggestions so make sure that you only choose tags relevant to your video.
Tags are a big big part of the tool’s methodology and it will suggest where to make changes, what kind of tags to put in the title, and other matching keywords suggested for you to include.
Conclusion
I hope this article is helpful. These are basic but are often neglected. Video tags in YouTube when properly done can help your video get ranked better at search results.
